Honda has doubled down on electric minibikes with a patent filing for their long-promised electric Super Cub and a trademark... Read More
Australian motorcycle apparel, accessories and custom company Deus Ex Machina is suing two movie studios over a fake jacket used... Read More
Harley-Davidson is expected to have several variants of its new Bronx range later this year including a naked streetfighter, a street tracker and a cafe racer. So far, the company has only revealed the streetfighter version. More variants However, trademark drawings support a street tracker version and images from an internal presentation to... Read More
Harley-Davidson has registered two simple black-and-white lightning logos expected to be used for its upcoming electric motorcycles, scooters and bicycles.... Read More
MV Agusta has been promising for some time that it will move into new fields such as small-capacity bikes and... Read More
A tiny diner in Massachusetts has scored a big victory against multinational Harley-Davidson for the right to feature a mural of the company’s famous bar-and-shield logo over their doorway. Three years ago Miss Worcester Diner owner Kim Kniskern asked local artist Tony Freitas to paint the HD logo in honour of their many... Read More
Miss Worcester Diner in Massachusetts is fighting Harley-Davidson over a mural of the company’s famous bar-and-shield logo painted over their... Read More
Royal Enfield has applied for the trademarks of Sherpa and Hunter which we expect could be applied to the upcoming... Read More
Harley-Davidson has employed its first brand president as the company moves to protect its valuable trademark, even challenging a charity’s use of its logo. Neil Grimmer (pictured above) joins the company after 20 years of building brands including founding Habit, the world’s first personalised nutrition life science company. He will... Read More
Indian Motorcycle last month trademarked the name Raven and now they have added the name Renegade pointing to a possible... Read More
Indian Motorcycle has trademarked the name Raven which could be a whole new model or simply a black version of... Read More
Harley-Davidson could be adding a Bronx model after registering the names “Bronx” and “Harley-Davidson Bronx” with the US Patent and Trademark Office. Earlier this year company boss Matt Levatich said HD would release 100 new models in the next 10 years. They are right on track with 10 new models... Read More
Harley-Davidson has the Chinese in its targets for its latest litigation of companies ripping off their trademark on fake products,... Read More