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Harley-Davidson is expected to have several variants of its new Bronx range later this year including a naked streetfighter, a street tracker and a cafe racer. So far, the company has only revealed the streetfighter version. More variants However, trademark drawings support a street tracker version and images from an internal presentation to investors also suggest a cafe …
Harley-Davidson has registered two simple black-and-white lightning logos expected to be used for its upcoming electric motorcycles, scooters and bicycles. The logos feature a lightning bolt. In one it is inside two circles or a washer and in the other it goes through the letters “HD”. They could be just the simple outlines for something more …
MV Agusta has been promising for some time that it will move into new fields such as small-capacity bikes and adventure bikes and now it has a name for the latter – Elefant. The Italian company has applied for the trademark for Elefant which is Italian for elephant. It also comes from the famous Cagiva …
A tiny diner in Massachusetts has scored a big victory against multinational Harley-Davidson for the right to feature a mural of the company’s famous bar-and-shield logo over their doorway. Three years ago Miss Worcester Diner owner Kim Kniskern asked local artist Tony Freitas to paint the HD logo in honour of their many customers who rode the iconic …
Miss Worcester Diner in Massachusetts is fighting Harley-Davidson over a mural of the company’s famous bar-and-shield logo painted over their doorway. (UPDATE: the diner and HD have reached an agreement. Click here to read more.) Three years ago diner owner Kim Kniskern asked local artist Tony Freitas to paint the logo at the diner in …
Royal Enfield has applied for the trademarks of Sherpa and Hunter which we expect could be applied to the upcoming smaller and bigger Himalayan adventure models. The current 400cc Himalayan has been a moderate hit so 250cc and 650cc versions could also score well for the Indian company, both in the subcontinent and overseas. Several manufacturers …
Harley-Davidson has employed its first brand president as the company moves to protect its valuable trademark, even challenging a charity’s use of its logo. Neil Grimmer (pictured above) joins the company after 20 years of building brands including founding Habit, the world’s first personalised nutrition life science company. He will be responsible for all aspects …
Indian Motorcycle last month trademarked the name Raven and now they have added the name Renegade pointing to a possible model assault. There are no details further available from Indian Motorcycle, so we can only speculate about the new models. Renegade name A Renegade is “a person who deserts and betrays an organisation, country, or …
Indian Motorcycle has trademarked the name Raven which could be a whole new model or simply a black version of an existing model. There are no details available from Indian Motorcycle, so the rumour mill has gone into overdrive about what the name could mean. Indian already has the name Dark Horse for blacked-out versions …
Harley-Davidson could be adding a Bronx model after registering the names “Bronx” and “Harley-Davidson Bronx” with the US Patent and Trademark Office. Earlier this year company boss Matt Levatich said HD would release 100 new models in the next 10 years. They are right on track with 10 new models this year – nine Softails …