Harley plans sub-500cc motorcycle

Harley-Davidson sub 500cc 90 monkey bike

Harley-Davidson plans to produce a sub-500cc motorcycle for the Asian market in collaboration with a local manufacturer within the next year.

It wouldn’t be the smallest motorcycle they’ve ever made. That would be the 1970s 90cc monkey bike pictured above.

The sub-500cc bike plan is included in the company’s ‘More Roads’ initiative, a strategic long-term plan, says Harley head honcho Matt Levatich.

“More Roads progress in Q1 included steps towards a partnership for a premium small displacement offering in Asia, to expand our reach in that region,” he says.

“We are just over a year away from launching our first model that will help provide access to millions of customers in emerging markets in the region.”

Sub-500cc collaboration

The small-capacity bike will be built in collaboration with a “local” motorcycle manufacturer.

It could be a similar venture to BMW’s alliance with the Indian TVS company to build the G 310 models or the Bajaj Auto deal to build a third of KTM’s bikes at their Chakan plant.

BMW G 310 R top seller build small sub
BMW G 310 R

It seems strange that Harley would need a local partner as they already make the Street family of 500cc and 750cc motorcycles in India as well as the USA.

The Indian-made Street models are sold in markets outside of Asia, including Australia and New Zealand.

However, there is no talk yet of the new sub-500cc bike being available in other markets.

The new sub-500cc motorcycles could also be built in Thailand where Harley started making motorcycles for the Asian market late last year.

Harley-Davidson Australia spokesman Keith Waddell says the company has confirmed to them that “motorcycles for Australia will not be assembled in Thailand”.

More Roads strategy

Matt pointed out that their More Roads strategy was part of their business plan to deal with the “very real pressures we’re facing across the global motorcycle industry, including the impact of the ongoing trade wars”.

“Today we participate in segments that represent approximately 40% of the global 601+cc volume,” Matt says.

“When we deliver our new mid-weight motorcycles under More Roads, we will compete in segments representing nearly 90% of that global volume. Add to that, the opportunities we have in global lower displacement and electric segments.”

Last July, Harley announced a number of new models over the next couple of years.

They include the launch in September of their first electric motorcycle, the LiveWire, plus their first adventure bike, the Pan America, a new midweight streetfighter class and electric bicycles.

Harley electric bicycles sharing sub
Harley electric bicycle

One thought on “Harley plans sub-500cc motorcycle

  1. Thinking logically, they don’t need an Indian partner to access the Indian market since they already manufacture a 500cc bike in India ( and the same for Thailand), that leaves China as the only substantial market for non-scooter motorbikes with local manufacturers to partner with. All the other Asian countries are dominated by scooters.

    Chinese bikes are already being sold all around the world under other names and even MBW has been impressed (or at least satisfied) with the build quality. CFMoto, Bennelli (QianJiang) are two that come to mind easily.

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