The BMW Motorrad Australia price list comes ahead of a special media day in Melbourne tomorrow (February 9, 2017) to update both car and motorcycle journalists on their full range.
It is also an opportunity for BMW executives to talk about the Connected Ride technology and to boast about their sixth consecutive record sales year with global sales up 5.9% to 145,032.
BMW confirms its biggest growth was in Asia, off a small base, with China up 52.7% to 4580 and Thailand up 42.1% to 1819. Europe was their biggest market and US sales were their second best to date with 13,730 bikes sold.
In Australia, sales increased 1.3% with their motorcycles actually down 0.7% or 23 bikes to 3178. They were surprisingly buoyed by their scooters which bucked the -11% market trend to ride 76 to 123.
However, it followed massive years in 2014/15 when motorcycle sales were up 25.7% and 21.3% while their maxi-scooter sales dropped 32.3% and 14.9%.
The company confirms its sales success is due largely to its ever-expanding range of new models.
While the R 1200 GS is consistently their top-seller, their biggest growth in the past few years has been in the R nineT range introduced in 2014.
This year there are five variants: R nineT, R nineT Pure, R nineT Urban G/S, R nineT Racer, and R nineT Scrambler.
We will be riding the Scrambler at the BMW Range Day. Stay tuned for a review.
However, we predict their biggest growth in 2017, at least in Australia, will come from the new G 310 R and GS models.
LAMS bikes are selling like crazy in Australia and these two models should considerably lift BMW’s sales here.
BMW says they may also have a G 310 R available for us to ride!