However, statistics alone will not show the true course of motorcycle sales this past decade.
In developed countries, ageing riders are causing headaches for manufacturers as they are no longer riding or at least not buying big, expensive touring and cruising motorcycles.
Hardest hit by this trend is Harley-Davidson which had reached the top in road bike sales in Australia before sliding again.
So, like most motorcycle manufacturers, they are being forced to reinvent themselves to appeal to millennials who aren’t really interested in riding, or even owning their own vehicle.
Meanwhile, China and India have forged ahead with motorcycle and scooters sales as the wealthy middle class grows.
But in the past two years, that is also slowing down in tandem with their economies and as middle classes become rich enough to afford cars.
Love ‘em or hate ‘em, hipsters have had a big effect on the motorcycle market in the past decade.
These young urbanites have been restoring, chopping and dicing old bikes to turn them into cafe racers, street scramblers, bobbers and more. It’s given rise to the Distinguished Gentleman’s Ride and events such as Hooligan Racing, Wheels and Waves, and Throttle Roll.
Sad if you like to see these bikes left in their original condition, but exciting if you like creative modifications.
Manufacturers are scrambling to follow these trends with their own versions.
Hipsters may not like motorcycles for the same reasons we do and they may not ride them as far and as hard, but at least they are keeping the industry afloat.
However, over the next decade, this trend — like all trends — may wane, which could be a big problem for our pastime.
3 New niches
In an effort to reach new customers, such as young people, hipsters and women, manufacturers have produced new models in new niches.
One of the most popular of these new niches is the modern scrambler.
Ok, they are not truly scramblers like we knew as kids, but they are light, low, agile and are bringing the fun back to motorcycling.
Just about every manufacturer now has a scrambler in its range, but the biggest hit has been the Ducati Scrambler which quickly became their top seller.
Another nice which is not new, but has exploded in the past decade is adventure riding.
One of the reasons riders are heading on to back roads, dirt tracks and forestry trails is as a result of the increasing use of speed cameras on our major roads.
Sports bike sales have declined as riders find they simply cannot use their bike’s full potential on the roads without losing their licences.
So they are heading bush and still getting their adrenalin fix.
And they’re not just buying big 1200cc behemoths; there is a growing trend toward more useable mid-sized bikes such as the new KTM 790 Adventure.
5 Power wars
High-powered, low-weight sport bikes have suffered the biggest hit in the past decade.
They were simply too much to handle for some.
Now premium manufacturers are once again producing lightweight, powerful motorcycles topping 200hp.
However, they are now equipped with a host of hi-tech rider aids to keep the bikes rubber side down!
You may not like this move toward hi-tech safety aids, but they are at least ensuring there are exciting bikes to ride.
The only concern is that authorities are slowly moving toward making these aids mandatory.